Customer relationship management

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The term "customer relationship management" (CRM) describes the values, procedures, and standards that a business adheres to when communicating with its clientele. CRM software is designed to improve customer relationship management by creating a 360° view of the customer, capturing their interactions with the business, and surfacing valuable insights to enhance customer satisfaction and loyalty. A strategic method known as customer relationship management aids companies in strengthening their bonds with clients, raising client satisfaction levels, and spurring expansion.

  • Admin Admin
  • 2024/5/11
  • 263
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